Custom subscription e-commerce solution with automated workflows that scaled to over 10,000 subscribers. Implemented billing automation, customer lifecycle flows, and retention optimization.
The Challenge
- No subscription infrastructure
- Manual fulfillment workflows
- Poor customer lifecycle tracking
- Churn risk due to lack of engagement
Strategy
We designed a subscription-first business model:
- Custom Shopify subscription setup
- Automated billing and fulfillment workflows
- Retention-focused lifecycle messaging
- Data-driven churn reduction strategy
Execution
- Implemented subscription architecture with custom logic
- Automated customer onboarding and renewal flows
- Integrated analytics for churn and LTV tracking
- Optimized checkout and subscription upsells
Results
- $500K+ in monthly recurring revenue growth
- 10,000+ active subscribers
- 2.1% churn rate (industry-leading)
- +125% increase in customer lifetime value
Key Takeaway
Subscriptions don’t scale by accident.
Systems, automation, and retention strategy drive predictable growth.